Lorena   Garcia Ramon

PhD Student  

Office: EMAGC 3.506
Phone: (956) 665-2635
Email: lorena.garciaramon@utrgv.edu

Ms. Lorena Garcia Ramon

  • Areas of Expertise

    • Services Marketing
    • Consumer Behavior
    • Consumption Patterns




Selected Publications


  • Lorena Garcia Ramon and Xiaojing Sheng. "Consumer motivations and fake online reviews," The 2018 Winter AMA Conference Proceedings, .



Selected Presentations


  • Zoila Zambrano, Dongjun Rew, Michael Minor, Lorena Garcia Ramon, and Sasawan Heingraj. "EEG Demonstration," Brain Day, UTRGV, McAllen, TX (March 2018)

  • Lorena Garcia Ramon and Xiaojing Sheng. "Consumer Motivations and Fake Online Reviews," 2018 AMA Winter Academic Conference, American Marketing Association, New Orleans, Louisiana (February 2018)

  • Ngoc Pham, Huan Pham, Michael Minor, and Lorena Garcia Ramon. "Obamacare and Consumer Experience: A Longitudinal Study in the Rio Grande Valley," Decision Sciences Institute 48th Annual Meeting, Decision Sciences Institute, Washington, DC (November 2017)

  • Lorena Garcia Ramon. "Access-Based Consumption vs. Ownership-Based Consumption," 21st Western Hemispheric Trade Conference, TAMIU, Laredo, TX (April 2017)